Even though Internet business no longer makes headlines, the Internet does affect the management of international business operations in ways that to a large extent remain unresolved. This book reflects on the basics of the empirical evidence of the last years during which firms have pursued the commercial opportunities of the Internet.
ISBN: | 9783409123891 |
Publication date: | 20th March 2003 |
Author: | Bent Petersen |
Publisher: | Gabler Verlag |
Format: | Paperback |
Pagination: | 145 pages |
Series: | Mir Special Issue |
Genres: |
Business strategy Management and management techniques |