With a new foreword by Ken Blanchard
A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager.
Raving Fans, in a nutshell, is the advice given to a new Area Manager on his first day - in an extraordinary business book that will help everyone, in every kind of organisation or business, deliver stunning customer service and achieve miraculous bottom-line results.
Raving Fans is written in the parable style of The One Minute Manager and uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature - not just a passing fad.
Business is in the midst of a service crisis that has left millions of disillusioned customers in its wake. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace - and turn their customers into raving, spending fans.
ISBN: | 9780006530695 |
Publication date: | 1st September 2011 |
Author: | Kenneth H Blanchard, Sheldon M Bowles |
Publisher: | Harper an imprint of HarperCollins Publishers |
Format: | Paperback |
Pagination: | 137 pages |
Series: | The One Minute Manager |
Genres: |
Sales and marketing management Customer services Management: leadership and motivation Business process / operations management Business strategy Business innovation Entrepreneurship / Start-ups Advice on careers and achieving success |