Books By Joseph F. Hair Jr., G. Tomas M. Hult, Christian M. Ringle, Marko Sarstedt, Nicholas P. Danks, Soumya Ray - Author

Joseph F. Hair, Jr. is Cleverdon Chair of Business and Ph.D. Program Director at the University of South Alabama (USA). His research interests are multivariate data analysis, particularly structural equation modelling (SEM), and B-to-B marketing. Joe has published numerous highly cited peer-reviewed journal articles in highly ranked journals. He has co-authored several market-leading books on multivariate statistics and marketing, and a new book on marketing analytics.

G. Tomas M. Hult is a Professor at Michigan State University (USA). He is part of Expert Networks of the World Economic Forum and UNCTAD's World Investment Forum, and Researcher at the American Customer Satisfaction Index (ACSI). Tomas is a Fellow of the Academy of International Business and 2016 Academy of Marketing Science Distinguished Marketing Educator.

Christian Ringle is a Professor of Management at Hamburg University of Technology (Germany) and an Adjunct Professor at the University of Waikato