The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitisation race, and the bankruptcy of numerous iconic shops. This one crisis year has meant more turnaround for the trade sector than an entire decade. This book addresses a new perspective on globalisation, and the pressing questions of what brands and merchants must do to survive in this new retail landscape.
ISBN: | 9789401481618 |
Publication date: | 18th April 2022 |
Author: | Jorg Snoeck, Pauline Neerman |
Publisher: | Lannoo an imprint of Lannoo Publishers |
Format: | Hardback |
Pagination: | 288 pages |
Series: | Lannoo Publishers |
Genres: |
Business and Management Retail and wholesale industries Shopping guides |