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The Innovator's Book

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About

The Innovator's Book Synopsis

Both enlightening and entertaining, Dr Max Mckeown delivers concise advice on how to move from original insights to new ideas, and from new ideas to valuable real-world innovation. You'll learn how to increase creativity, understand the psychology of thinking differently, encourage collaboration, co-create with customers, overcome indifference, create an idea-hungry culture, rid yourself of creativity zombies and get to innovation paradise.
Drawing on over 30 years of the author's research and experience, this honest, straight-to-the-point playbook can be dipped into or read cover to cover, giving you important reminders and guidance in how to make new ideas useful. Are you ready to change the world?

About This Edition

ISBN: 9781912555437
Publication date: 26th September 2019
Author: Max Mckeown
Publisher: LID Publishing
Format: Hardback
Pagination: 178 pages
Series: Concise Advice
Genres: Business innovation
Advice on careers and achieving success