Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer. * Based on the article "e;Torment Your Customers (They'll Love It"e; which Harvard Busines Review chose as one of 2002's Six Breakthrough Ideas * A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing
| ISBN: | 9781841126029 |
| Publication date: | 5th March 2004 |
| Author: | Brown, Stephen |
| Publisher: | Wiley |
| Format: | Ebook (PDF) |