Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer.
* Based on the article "Torment Your Customers (They'll Love It" which Harvard Busines Review chose as one of 2002's Six Breakthrough Ideas
* A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing
| ISBN: | 9781841125466 |
| Publication date: | 19th September 2003 |
| Author: | Stephen Brown |
| Publisher: | Capstone an imprint of Wiley |
| Format: | Paperback |
| Pagination: | 294 pages |
| Genres: |
Business and Management |