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Value Proposition to Tourism Coopetition

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Value Proposition to Tourism Coopetition Synopsis

This book contains an Open Access chapter. Discover the transformative power of 'coopetition' in the dynamic world of tourist organizations, where inclusive development takes centre stage. The traditional model of competing alone is losing ground, making way for a new era of collaboration and partnership-driven competition. It is within this context that participating in a network becomes vital for organizations seeking a competitive advantage. Drawing on the work of a range of global contributors, the editors examine how this dyadic behaviour of simultaneously co-operating and competing between two or more players is transforming the tourism sector. Through meticulous planning and strategic implementation, 'coopetition' can generate remarkable advantages for tourism destinations and their stakeholders. Each chapter provides a real case of coopetition in the tourism sector and offers tools and ways to manage strategic networks under intentional coopetition. Value Proposition to Tourism Coopetition offers a wealth of insights and tools for stakeholders within the tourism industry, including operational takeaways and actionable strategies that will empower you to harness the full potential of coopetition in the tourism sector. Unlock the key to unlocking sustainable growth, innovation, and collaborative success in an increasingly interconnected world.

About This Edition

ISBN: 9781837978281
Publication date: 4th December 2024
Author: Adriana Fumi ChimMiki, Rui Augusto da Costa
Publisher: Emerald Publishing an imprint of Emerald Publishing Limited
Format: Hardback
Pagination: 360 pages
Series: Building the Future of Tourism
Genres: Hospitality and service industries
Business ethics and social responsibility
Business and the environment; ‘green’ approaches to business