Exploring social media's integration with modern society, this text empowers students as social media consumers and creators. The thoroughly updated second edition includes a new chapter on AI technologies. Features include full color visuals; glossary; chapter questions and activities; and theory, ethics, and diversity and inclusion boxes.
| ISBN: | 9781538180129 |
| Publication date: | 1st July 2024 |
| Author: | Regina Luttrell, Adrienne A Wallace |
| Publisher: | Rowman & Littlefield Publishers |
| Format: | Hardback |
| Pagination: | 290 pages |
| Genres: |
Communication studies Media studies Online marketing / Social media marketing |