Transmedia Directors focuses on artist-practitioners who work across media, platforms and disciplines, including film, television, music video, commercials and the internet. Working in the age of media convergence, today's em/impresarios project a distinctive style that points toward a new contemporary aesthetics. The media they engage with enrich their practices – through film and television (with its potential for world-building and sense of the past and future), music video (with its audiovisual aesthetics and rhythm), commercials (with their ability to project a message quickly) and the internet (with its refreshed concepts of audience and participation), to larger forms like restaurants and amusement parks (with their materiality alongside today's digital aesthetics). These directors encourage us to reassess concepts of authorship, assemblage, transmedia, audiovisual aesthetics and world-building. Providing a vital resource for scholars and practitioners, this collection weaves together insights about artist-practitioners' collaborative processes as well as strategies for composition, representation, subversion and resistance.
| ISBN: | 9781501339271 |
| Publication date: | 6th February 2020 |
| Author: | Professor Carol Stanford University, USA Vernallis |
| Publisher: | Bloomsbury Academic USA an imprint of Bloomsbury Publishing Plc |
| Format: | Hardback |
| Pagination: | 528 pages |
| Series: | New Approaches to Sound, Music, and Media |
| Genres: |
Music Media studies Individual film directors, film-makers |