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Twitter and Society

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Twitter and Society Synopsis

This book has won the CHOICE Outstanding Academic Title award 2014.

Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first book to document the various notions and concepts of Twitter communication, providing a detailed and comprehensive overview of current research into the uses of Twitter. It also presents methods for analyzing Twitter data and outlines their practical application in different research contexts.

About This Edition

ISBN: 9781433121692
Publication date: 8th November 2013
Author: Katrin Weller, Axel Bruns, Jean Burgess, Merja Mahrt, Cornelius Puschmann
Publisher: Peter Lang an imprint of Peter Lang Inc., International Academic Publishers
Format: Paperback
Pagination: 450 pages
Series: Digital Formations
Genres: Speaking in public: advice and guides
Public relations
Publishing industry and journalism
Educational: Social sciences, social studies
Writing and editing guides
Communication studies
Internet guides and online services
Computer networking and communications
Electronics and communications engineering
Information technology: general topics