First published in 1999, this book explores pint points, compares and dates the development of product differentiation and variety. This book also analyses' how firms have embraced a variety of ways of efficiently managing this verity though production, the design of the product as well as in the relations with the suppliers and distributors.
ISBN: | 9781138313965 |
Publication date: | 18th December 2020 |
Author: | Yannick Lung, JeanJacques Chanaron, Takahiro Fujimoto, Daniel M G Raff |
Publisher: | Routledge an imprint of Taylor & Francis |
Format: | Paperback |
Pagination: | 415 pages |
Series: | Routledge Revivals |
Genres: |
Sociology |