Effective communication lies at the heart of successful business operations, whether it concerns sales pitches, training practices or personnel processes. Yet one of the most common ways we do this is so notoriously bad it has earned itself the sobriquet of 'Death by PowerPoint'. Keynote and Prezi are not far behind. Rooted in the latest research in cognitive science and based on years of live practice, this book shows how we can all make our presentations more than 60% more engaging and memorable by applying basic multimedia principles that ensure how we transit our messages is properly aligned with how brains are designed to receive them. It is the antidote to Death by PowerPoint.
| ISBN: | 9781096832010 |
| Publication date: | 16th May 2019 |
| Author: | Roberts, David |
| Publisher: | David Roberts |
| Format: | Digital Product (Other) |