ONE WOMAN'S QUEST TO REBUILD BRITAIN'S BROKEN BANKING SYSTEM
'If there was ever a business book suitable for TV adaptation, this is it' FT
In the aftermath of the 2008 financial crash, the British banking industry had come to a standstill. Trust in the sector had been left in tatters and, despite the emergence of technologies which could revolutionise the customer experience, nobody wanted to upset the status quo.
That was until Anne Boden decided to do something radical and start her own bank.
Founder of Starling Bank, winner of Best British Bank three years running, in this awe-inspiring story Anne reveals how she broke through bureaucracy, successfully tackled prejudice to realise her vision for the future of consumer banking and revolutionised the entire industry forever.
***ONE OF THE TIMES TOP 5 BEST BUSINESS BOOKS OF THE YEAR 2020***
'A banking blockbuster' The Observer Magazine
'Sent shockwaves through the tight-knit world of UK tech and venture capital' Yahoo Finance
ISBN: | 9780241453599 |
Publication date: | 4th November 2021 |
Author: | Anne Boden |
Publisher: | Penguin Business an imprint of Penguin Books Ltd |
Format: | Paperback |
Pagination: | 320 pages |
Genres: |
Banking Autobiography: business and industry Investment and securities Information technology industries Public finance and taxation Impact of science and technology on society Personal finance Entrepreneurship / Start-ups Memoirs |