If you find yourself at the The Times Cheltenham Literature Festival 2011 then don't miss the Lindeman’s Book Swap where you will have the chance to indulge in a a couple of unique literary experience with Lindeman’s wine. To support it's sponsorship of the Festival, Lindeman’s will be holding two events on 8 October – ‘The Lindeman’s Book Swap’ and ‘How to taste great wine with Lindeman’s’. The first, held in The Literary Lounge at 3.45pm, will give visitors the chance to enjoy an afternoon of swapping their literary treasures and discussing their favourite books with well-known journalist, broadcaster and author Penny Smith, all over a glass of Lindeman’s. Following this, Lindeman’s will set up camp in The Spiegeltent from 6pm for an informal wine tasting with the Lindeman’s wine expert, before a live Jazz band takes over. The Festival has been challenging, provoking and celebrating the best in the world of books for more than 60 years, and 2011 will be no exception. Growing dramatically in scale, this year’s Festival offers ten jam-packed days of unmissable events with some of the literary world’s finest thinkers, actors, writers and politicians from screen legend Christopher lee, musician and radio broadcaster Jarvis Cocker to award-winning actress Joanna Lumley and political pundit Jeremy Paxman. We love the combination of Books and Wine and if you want to get more involved then have a look at The Lindeman’s Wine & Book club where you can come together with like-minded people and discuss books you’ve either loved, or even hated. To join the Lindeman’s Wine & Book Club just click the link.